General Digital Marketing Archives

How to Turn Holiday Shoppers Into Year-Round Customers

By Kamryn Huggins December 1, 2025General Digital Marketing, Other Fun StuffNo Comments

The holidays may bring record numbers, but most of that excitement disappears once January hits. The challenge isn’t capturing attention, it’s keeping it through a holiday marketing strategy. At The…

How to Reach Holiday Shoppers All Day Long

By Kamryn Huggins November 17, 2025General Digital Marketing, Online Ads, Social MediaNo Comments

The holiday season is when small businesses either shine or get lost in the noise. The average person sees over 4,000 marketing messages a day, but remembers fewer than ten.…

Why Local Businesses Should Be Using YouTube for Marketing

By Johnna Van October 20, 2025General Digital Marketing, Search Engine Optimization (SEO), Social Media

While many business owners are still busy updating their Google Business Profile (which is still essential), a powerful shift has been happening quietly in the background: YouTube has become one…

Digital Advertising for Small Businesses: Why It’s Essential

By Johnna Van October 6, 2025General Digital Marketing

We live in a world where people check their phones before their mail, scroll before they stroll, and Google before they go. If your business isn’t showing up where people…

Radio and Digital Marketing: Why They Work Better Together

By Kamryn Huggins September 22, 2025General Digital Marketing, Other Fun Stuff

In today’s digital-first world, traditional media often gets overlooked. But radio advertising isn’t outdated. It’s a powerful tool that, when paired with digital marketing, creates a full-funnel experience that builds…

AI and Authenticity: How Smart Brands Win Trust

By Kamryn Huggins September 8, 2025Artificial Intelligence (AI), General Digital Marketing

In a world where AI can write, design, and even sell for you, it’s easy to lean too hard on automation. But here’s the truth: AI can amplify your message,…

Short-Form Video: Why It’s Dominating Marketing

By Kamryn Huggins August 25, 2025General Digital Marketing, Social Media

If your brand isn’t leveraging short-form video marketing, you’re already behind. What started as viral dances on TikTok has become the most effective content strategy for capturing attention, building trust,…

Content Burnout Is Real: 5 Signs You’re Burned Out

By Kamryn Huggins July 22, 2025General Digital Marketing, Social Media

If content creation feels more exhausting than exciting right now, you're not alone. Mid-yearburnout is common, especially for business owners and marketing teams juggling social media,email campaigns, blogs, and promotions,…

What’s the Difference Between Branding and Marketing?

By Kamryn Huggins July 8, 2025General Digital Marketing, Other Fun Stuff

A Simple Guide for Business Owners If you're a business owner who’s ever wondered why your ads aren’t converting, why your socialmedia feels flat, or why your messaging keeps changing,…

Mid-Year Marketing Gut Check

By Sarah Fuller June 17, 2025General Digital Marketing

June isn’t just for pool days and summer sales. It’s your halfway point. And if your marketing efforts feel scattered, stagnant, or misaligned, it’s time for a gut check and…

Radio and Digital Marketing: Why They Work Better Together

Mid-Year Marketing Gut Check

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